Rosa Collins, CDRE®, GRI, PSA · Plano & Frisco, Texas
Two Decades of North Texas Real Estate
Luxury real estate advisor and co-founder of Bella Properties Real Estate Group, Christie’s International Real Estate Lone Star.
Rosa Collins has been a licensed Texas REALTOR® since 2002. She has lived in Plano for more than 30 years, most of them in West Plano’s Willow Bend, and her understanding of Plano, Frisco and the communities around them comes from living here, not only from selling here. She knows which streets hold their value, how a neighborhood feels on a Saturday morning, and what a home is truly worth in a shifting market.
She began her career at Keller Williams Frisco, where she was named Rookie of the Year in 2002. In 2022 she became the first agent to join @properties’ new Frisco office, which affiliated with Christie’s International Real Estate that same year. Since 2016, Rosa has sold over 100 homes and done over $120 million in sales, with sales ranging from $300,000 to $3 million; in 2021 alone she closed more than $27 million.
Her approach is that of an advisor. Every conversation begins with what a client wants their next chapter to look like, and every recommendation, from pricing to timing, follows from that. When Rosa represents a home, she presents it the way a fine magazine would: considered photography and staging guidance, a written story about the property, and marketing designed to reach serious, qualified buyers.
Expertise
Rosa represents luxury sellers, move-up buyers, corporate and out-of-state relocation buyers, first-time buyers, and homeowners selling during a divorce. She holds three professional designations:
- Certified Divorce Real Estate Expert (CDRE®), The Ilumni Institute, 2024
- Pricing Strategy Advisor (PSA), National Association of REALTORS®, 2020
- Graduate REALTOR® Institute (GRI), 2018
Bella Properties Real Estate Group
Rosa co-founded Bella Properties Real Estate Group with her business partner, Lindsay Reyes. Bella was built around a simple idea: luxury service should feel personal, attentive and quietly exceptional at every price point. Through its affiliation with Christie’s International Real Estate Lone Star, Bella pairs that local, hands-on care with the reach of a luxury network spanning nearly 50 countries and territories.
Rosa co-lists homes with Lindsay through Bella Properties Real Estate Group and represents buyers through Rosa Collins Real Estate Group. Both operate under Christie’s International Real Estate Lone Star.
Recognition
- Christie’s International Real Estate Masters Circle, 2025
- D Magazine Best Realtor and Top Producer, multiple years
- Plano Magazine Top 25 Realtor in Plano, 2022
- localProfile Top Realtor, 2022–2024
- Rookie of the Year, Keller Williams Frisco, 2002
- Member, national Christie’s mastermind group of top-producing agents
In the media
Rosa has hosted North Texas episodes of The American Dream TV, contributed a monthly real estate segment to Living the Good Life radio, and produces Real Estate Ready, a video series that walks first-time buyers through pre-approval, closing costs and rate buy-downs. Her move to @properties’ Frisco office was covered by CandysDirt.
In the community
Outside real estate, Rosa volunteers with the Children’s Advocacy Center of Collin County and has served on the advisory board of EquiHope.
What clients say
“Working with Rosa Collins was fun! She knows the game and we needed an area expert. Her ability to negotiate and process all of the details was spot on. Lastly, the follow-up is excellent. My final judgement was that my wife and I picked the right person to represent us. You won’t go wrong with Rosa.”
Jay J. · Zillow · 2026
“I interviewed nearly a dozen agents before selecting Rosa to sell my home and awarded her the business because she did the most amount of research on comps and adjustments for custom additions, had a great plan for staging, pictures and videos, and went above and beyond the call of duty when conducting showings and negotiating a final sale.”
Chris W. · Seller · Google
“We literally thought we had lost the house at the 11th hour… Rosa was right by our side every step of the way, evening phone calls with us and the loan officers, serving as the go-between with the owners, driving over to the house to deal with issues… you name it, Rosa showed up… time and time again.”
Matthew N. · Buyer · Google & Zillow · 2025
“I highly recommend Rosa Collins whether you’re buying or selling a home. She went above and beyond during the sale of my home… We had some trials and tribulations along the way, and Rosa’s guidance was invaluable. She also helped find my new home. I would not have made the leap without her!”
Pam S. · Seller & Buyer · Google · 2025
“Rosa provided expert guidance through every step, from evaluating key factors to negotiating the best deal and closing smoothly. Our home purchase was seamless and practically stress-free.”
Lisa R. · Buyer · Google · 2025
“They were incredibly helpful in advising us on projects that would add to ROI and connecting us with the right parties to make needed repairs and upgrades… We hadn’t bought or sold a home in 23 years, and I honestly questioned the value of working with a realtor, but I am very glad we did.”
Scott H. · Seller · Google · 2024
“I gave Rosa our specs and must-haves… The amazing thing, every home she showed us, I wanted. She got us right away. It was actually fun and a relief to have multiple homes to choose from. Our dream home among them! We got it.”
Marianne R. · Seller & Buyer · Google · 2024
“Moving from out-of-state without a clue about the DFW metroplex, we talked to her for the first time on a Wednesday, flew to DFW that Friday, and she showed us homes that same day… We wrote the offer on Sunday evening, and it was accepted Monday morning.”
Ron G. · Relocation Buyer · Google & Zillow · 2022
Excerpts from verified client reviews on Google and Zillow. Some reviews have been shortened; ellipses mark omitted text.
Where Rosa works
Plano, Frisco, Prosper, McKinney, Allen, The Colony, Little Elm and Oak Point, and the surrounding communities of Collin and Denton counties and North Dallas.
To talk about buying or selling a home, contact Rosa Collins at 972-679-0811 or rosa@rosacollins.com.
Rosa Collins, Texas real estate license #0498429 (verify with TREC). Bella Properties Real Estate Group, Christie’s International Real Estate Lone Star.